That's all for now. Sergei Mauser hugged everyone, kissed and cried. Come to sell forty-mouth candles in the PRC here

And I want to talk about this today.

My point of view: 

  The Chinese market is one of the most attractive for exporters around the world. Indeed, it is the second largest in the world after the American one and has shown steady growth over the past thirty years. This is not surprising: urbanization is growing and, as a result, the level of income of the population due to the transition of the rural population to more productive sectors of the economy. We observed something similar in the 50s in the USSR.
There is an established belief that the Chinese market is closed. This is partly true, and for this reason, the Chinese authorities announced the start of the first Import Expo, which was held in November 2018 in Shanghai at the initiative of Xi Jinping. Entering the Chinese market is indeed more expensive than, say, the Kazakh market, but this is justified by the significantly greater prospects.
In total, there are two strategies for entering the PRC market. The first is independent. According to our estimates, this is about $ 250,000 per year in direct costs for office rent, staff maintenance, training and marketing. Among other things, it takes an average of 1 year to understand the rules of the Chinese market, which does not bring much result.
The second way is to enter the market through a partner. We are often asked to find distributors in China, but their conditions are not always suitable for Russian exporters. As a rule, these are large volumes that are not always physically possible, and low margins. 

We decided to include a third strategy, which allows us to reduce the costs and risks of the first two - this is the opening of a representative office in the PRC based on the office of NPK SERGEY MAUSER in Guangzhou. Representative office of NPK SERGEY MAUSER in Guangzhou is a successfully functioning office with an accumulated reputation and business contacts useful for the development of your candle business in China.
The main expense items when entering the Chinese market are office rent in China, hiring an employee in China and marketing. Representative office in China of NPK SERGEY MAUSER means savings in all three components due to economies of scale. We provide a workplace for an employee, we hire a specialist in China, we provide the necessary contacts. We can also provide candlestick marketing in China, including social media and internet promotion.
In the Chinese market, the most important competencies are knowledge of the market and the existence of relationships (guangxi), which take a foreign business at least a year and a half to obtain. The office in China based on the representative office of the Russian Union of Industrialists and Entrepreneurs will help reduce these costs and use the budget to enter the Chinese market more efficiently. This is the result of the experience and reputation accumulated over 8 years in China, both among the candle business and among public authorities.

Introduction

What Russian goods are most in demand in China? In our experience, these purely wax candles are considered environmentally friendly. However, in order to enter the Chinese market, it is necessary to do market research in order to accurately determine the price and supply volumes for effective operations in the PRC. For all these issues, as well as for additional consultations to promote your candle business in China, we suggest contacting the NPK Sergey Mauser.
Very often, delegations of civil servants from different regions of our country visit China in order to arrange the export of products of regional enterprises to the People's Republic of China: exporting candles to China is a rather complex and multifaceted task, which implies detailed preparation for the negotiation process with Chinese representatives and a well-thought-out strategy taking into account geopolitical interests. The reason for this business activity of the regions is quite obvious: economic and trade ties with China contribute not only to an increase in profits for enterprises, but also to the flow of money into the regional budget, but in theory, in practice everything happens differently.

EXPORT OF CANDLES TO CHINA

Of course, the Chinese market is simply of enormous interest for the sale of products of many companies from various industries, only there are very simple questions with complex answers:
  1. How to properly pack your candles for the Chinese market?
  2. What kind of candles to supply to China, which produces almost everything?
  3. How to find Chinese buyers?

Section # 1. What is he talking about? About partners in China.
The actual work with the candle business partners from China is fraught with serious difficulties:
  • it is necessary to understand the specifics of the negotiation process,
  • the thinking strategy of Chinese businessmen,
  • common approaches in interaction with foreign suppliers and much more.
In fact, there are many examples of how numerous export contracts for the supply of candles to China are on the level of ordinary agreements or memoranda that the Chinese are very fond of concluding.

PROSPECTS FOR EXPORTING CANDLES TO CHINA

Working out the issues of exporting candles to China is a serious task, but the potential profit is also interesting:
The basic export opportunities of many Russian companies do not cover even 5% of the demanded volume of production, the impact of a billion people, which must be fed, managed and occupied.
I see no point in citing statistics on the consumption and production of candles in China, it is logical to understand that it will be orders of magnitude superior to the Russian one and still China will experience a shortage of various products and technologies, again due to the size of the population.
What's going on? - China's seemingly unlimited export market turns out to be inaccessible, just like the treasures of the deep sea for scuba divers.
That's all for now. Sergei Mauser hugged everyone, kissed and cried. Come to sell forty-mouth candles in the PRC here



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